Product positioning the Value of research

Join Claude Balthazard, Director of Research and David Whitmarsh, Regional Director of HR.com as we discuss the merits of research.

Join Claude Balthazard, Director of Research and David Whitmarsh, Regional Director of HR.com as we discuss the merits of research.

 We will discuss;
- Research for product placement
- Research for product development
- Using Research to identify key product differentiators

Step by step, we will identify the multiple uses of research.  White papers have become a regular use for many marketing programs.  Find out the how´s and why´s research has become one of the fastest growing areas of marketing.

Together we will describe the opportunities available, the benefits for each opportunity and illustrate why HR.com research is truly unique in the market.  Don´t miss this opportunity to learn and see first hand the value of research.  You will leave with the information you need to make an informed decision mapping your research strategy.

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