Travis Fisher Joins Adicio From San Diego Union-Tribune

Adicio Creates Three New Positions to Support Verticals
Carlsbad, CA (May 31, 2007) – Adicio, the Internet’s leading developer of web-based classified advertising solutions, today announced the creation of three new positions that support each of Adicio’s verticals – Careers, Motors and Real Estate. The new positions will help Adicio more closely align its strategy and goals, with each General Manager responsible for directing the vertical’s product direction, vision, goals, and performance.
Travis Fisher has been appointed to the newly created role of General Manager, Careers. Fisher joins Adicio from the San Diego’s Union-Tribune’s SignOnSanDiego.com, where he was responsible for developing and implementing all online classified product development for the company. During his tenure with the Union-Tribune, Fisher successfully devised and launched key product verticals, and managed a staff of 25 managers, sales and support staff.

Fisher has more than a decade of industry experience. He was formerly Director of Business Development at Monster.com and also served as Business Development Manager at the Eastridge Group and as Territory Account Manager at ADP.  

Deep Menon Promoted to General Manager, Motors at Adicio

Deep Menon has been named General Manager, Motors. He has been employed at Adicio for 2 years and was formerly Head of Community Products at SMS.ac, Inc., and served in engineering positions at Stryker Communications Corporation, Cadence Design Systems, Cognex Corporation and Sun Microsystems. He earned his MBA Certificate from Tulane University and his Masters of Science and Bachelor of Science in Electrical Engineering (Cum Laude) from Northeastern University.

Lee Itzhaki Appointed General Manager, Real Estate at Adicio

Lee Itzhaki has been appointed General Manager, Real Estate. Prior to joining Adicio, Itzhaki was Director of Product Management and Product Marketing at Anonymizer. A Summa Cum Laude graduate of the University of Oregon, his experience includes product management and marketing positions at Intel, Digital Integrity, Secure Computing and St. Bernard Software.

“We have created these General Manager positions to oversee each of Adicio’s verticals – Careers, Motors and Real Estate,” said Rick Miller, CEO of Adicio.  “I am excited to have Travis, Deep and Lee in new roles that will help define the vision, position and strategy for Adicio’s vertical teams.”

About Adicio, Inc.

Adicio (www.Adicio.com) develops interactive classified advertising software solutions for the careers, real estate, and motors markets, which serve the Internet’s leading media companies and web portals. With its award-winning technology and enterprise-class software platforms, domain expertise, and customer service, Adicio delivers a private-label application that seamlessly integrates within online classified advertising offerings, enabling clients to retain their brand while building and managing their online classified efforts. Clients can deploy Adicio’s software as a turnkey solution or customize Adicio’s application to leverage existing brand strategy and support online sales and marketing objectives. For more information, please visit www.adicio.com, or call 800-276-1332.
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