The Halo Effect ...And the Eight Other Business Delusions that Deceive Managers - 600 Word Review

Company performance does not obey immutable laws of nature and it cannot be predicted with any sense of accuracy—no matter how much we desire such certainty and order. The Halo Effect suggests ways for managers to replace these delusions with more discerning ways to look at strategy and execution and to understand company performance. Find out more. Read this review!
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