Phoenix, AZ (PRWEB) April 25, 2007 -- Organizations wanting to reach passive candidates have someone to call upon -- CareerTours -- a national recruiting resource which has introduced a new Word of Mouth Recruiting tool along with its re-launched website. The company, which has helped employers recruit talent for the past two years, has enhanced its website to provide Audio & Video CareerTours along with the Word of Mouth Recruiting tool to interest those traditionally elusive passive candidates.
According to the Interbiznet Bugler and recruiting experts, 70% of employable people are "passive" candidates, meaning they are not actively seeking a new job. CareerTours recognized employers' needs to reach out to this talent pool and created its Word of Mouth Recruiting tool in response.
The important idea is that Word of Mouth Recruiting helps companies proactively recruit, tapping into existing networks and established relationships including existing employees and previous applicants. While many companies have brushed the surface of this with employee referral programs, CareerTours takes the idea one step further by engaging employersÂ’ entire networks; providing them with Audio & Video CareerTours. The Audio & Video CareerTours provide a "day in the life" experience while keeping the employment brand intact as the messages are passed along. One of CareerTours' clients in Phoenix was able to generate over 20,000 candidates by utilizing the tool and sharing their story through CareerTours.
"We have realized the potential of Word of Mouth Recruiting combined with Audio & Video CareerTours. Beyond our site climbing up the Alexa rankings, our clients are able to leverage all of the connections in their professional and social networks," says Aaron Bare, CareerTours CEO. "This has turned recruiting upside down for our clients; it has enabled companies to reach large amounts of passive candidates that are not on sites like Monster or CareerBuilder."
Companies interested in learning more about CareerTours can visit the enhanced website at www.CareerTours.com
About CareerTours
CareerTours (www.careertours.com) is a "frictionless" company that connects top talent to the best organizations. The mission of CareerTours is to be the #1 supplier of new talent to its clients and to be the best resource available for career seekers.
MEDIA CONTACT: Jenn Brooks, 480.258.6624 or jennbrooks [at] careertours.com
Press Contact: Jennifer Brooks
Company Name: CareerTours
Email: Email Us Here: http://www.prweb.com/emailmember.php?prid=521711
Phone: 480-258-6624
Website: http://www.careertours.com