Norwood, MA, 17 June 2010
Mercer, a leading provider of consulting, outsourcing, and investment services, announced today that its Outsourcing business has won three Bell Ringer awards for targeted e-mail communications, innovative web-based education, and an interactive marketing brochure.
* Benefits enrollment e-mail campaign – Gold Bell in the graphic identity category
* Online, interactive campaign – Merit award in the website category
* Electronic capabilities brochure (“flipbook”) – Merit award in the Brochure, Promotional Items, Direct Mail category
The Bell Ringer Awards, sponsored by the Publicity Club of New England, recognize and honor excellence and achievement in the communications and public relations professions.
“We are pleased that our electronic and online communications have been recognized,” said Suzanne Nolan, Director of Marketing and Communications for Mercer’s Outsourcing business. “Quantitative and qualitative research has shown that the way employers communicate benefits information has a major impact on whether or not employees understand their options and take desired actions. Our innovative, engaging, and expert approach – whether it’s online, in print, or in person – helps us partner with clients to meet those goals.”
The highlighted campaigns prove the effectiveness of electronic media in driving employees’ positive behaviour. “Our targeted e-mail, innovative web-based education, and interactive ‘flipbook’ brochures represent our commitment to staying ahead of the current trends in employee education and working with our clients on creating customized communications strategies that deliver the right message to the right audience at the right time,” said Ms. Nolan.
Mercer provides benefits administration services to nearly 4 million participants in the US, from Defined Contribution and Defined Benefit plans to Health & Benefits and absence management.
About Mercer
Mercer is a leading global provider of consulting, outsourcing and investment services. Mercer works with clients to solve their most complex benefit and human capital issues, designing and helping manage health, retirement and other benefits. It is a leader in benefit outsourcing. Mercer’s investment services include investment consulting and multi-manager investment management. Mercer’s 18,000 employees are based in more than 40 countries. The company is a wholly owned subsidiary of Marsh & McLennan Companies, Inc., which lists its stock (ticker symbol: MMC) on the New York, Chicago and London stock exchanges. For more information, visit
www.mercer.com.
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