CEO John J. Nora's Third Business Book, "Lead the Way", Redefines High-Performance Leadership

CEO John J. Nora's Third Business Book, "Lead the Way", Redefines High-Performance Leadership for Manufacturing and Service Industries

DETROIT, MI (May 9, 2008) – After 25 years of international business
consulting experience in 7 countries, 18 industries, and over 150 facilities,
John J. Nora, CEO of the consulting firm Workplace Transformation, Inc.,
author of "One Way" and co-author of "Transforming the Workplace",
presents his new book, "Lead the Way". "Lead the Way" builds on the
principles described in "One Way", Nora's second book that is currently
printed in 5 languages and has sold over 100,000 copies worldwide.

"Lead the Way" is a bold and definitive guide providing systematic processes
for organizations to become high-performance, strategic, structurally sound
and competitive through the power of a vitally engaged workforce, a vibrant
process of "Continuous Improvement" and effective leadership. "Lead the
Way", published in March 2007 by Plymouth Proclamation Press, uncovers a
powerful pathway for worldwide organizations to develop effective, high-
performance leadership and to embrace and apply the skills, strengths and
ideas of the workforce towards empowerment in order to survive and grow in
today's global market. 

In "Lead the Way", Nora shares his most risky and intimate experiences and
lessons learned in his years as a leader at General Motors, Cadillac, and the
Cadillac Livonia Engine Plant; his years as an attorney where he was Senior
Partner of his own law firm; and his years consulting for clients of various
industries who were on the brink of extinction.  He engages a historical
comparison to popular leadership concepts and improvement practices from
the past, provides an insightful, global look into the business practices of
today and tomorrow, and offers numerous inspirational references to great
leaders, philosophers, popular culture figures, and quotes of our time.
Bradley Morton, Eaton Vice President and President of Eaton Aerospace,
subscribes: "Lead the Way" is a very detailed and clear summary of a process
that has worked well everyplace I have seen it fully executed. This book
covers not only the process component, but also the principles on which
successful implementation relies . . . ("Lead the Way" is) designed for one
purpose, to release the power of individuals and teams to accomplish the
objectives of a well-led organization. Overall, this package uniquely delivers
executable basics that are so often set aside as companies wrestle with the
theoretical and overly complex elements of Lean and Six-Sigma. These
complex solutions are designed for solving only a very small percentage of the
problems managers face in creating a world-class organization. The processes
in "Lead the Way" deal effectively with the 90%."

In the midst of Cadillac's initial failure with their "8,6,4 Modulated
Displacement Engine" in the 1980s, Nora led a design team to build the
Livonia Engine Plant from the ground up into one of the highest performing
manufacturing plants of its time. In his years with the law firm Dickinson,
Wright, Moon, VanDusen, and Freeman, Nora represented Ford Motor
Company regarding products liability and Chrysler regarding employment labor
law. 

For more information about John J. Nora, "Lead the Way", and Workplace
Transformation, Inc., please call 734-737-9400, or visit
www.workplacetransform.com.

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