Addressing the Employee Continuum: eContinuum Unveils New Brand Identity

The Sales Assessment Company Also Announces Top Product of the Year Win
MINNEAPOLIS, Minn. (October 3, 2007) - - eContinuum, providers of software and job branding services that revolutionize sales qualification and assessment processes, today unveiled its new brand under the name Employee Continuum.  Concurrent to this announcement, Employee Continuum revealed its flagship product, Overture Version 4.0, has received Human Resource Executive magazine’s Top HR Product of the Year award.  

Company Vice President, Marketing, John Doyle, commented, “We’re the only vendor addressing the tough problem of attracting and identifying top-performing sales representatives through a unique blend of job branding services and software-as-a-service.  Winning this award is a tremendous honor and coincides with an exciting time in our Company’s growth as we rebrand as Employee Continuum.”

Employee Continuum provides the most comprehensive solution for attracting, qualifying, and identifying top salespeople. The Company’s multi-step, multi-dimensional approach includes assessments, job simulations and job branding to deliver significant pre-hire visibility into candidates’ abilities to perform and produce in unique selling environments. As a result, Employee Continuum’s clients gain highly qualified, quality sales candidates, faster; increase top-line revenue; and improve overall sales performance.

Each year, the editors of Human Resource Executive magazine spend hundreds of hours reviewing product demonstrations and conducting research in order to select their picks for the best HR products of the year.  To be considered, products needed to be released between July 2006 and July 2007 and are judged on innovation, user-friendliness and the value they add to the HR profession.

Human Resource Executive magazine Managing Editor Kristen Frasch, said, “We were impressed with Overture 4.0 because we have yet to see another recruiting product that combines job branding and job marketing with candidate assessment quite this well.  What’s more, the video segments are direct and straightforward and the assessments ask questions that only the keenest of sales professionals would know are aimed at measuring sales-specific competencies.”

Human Resource Executive magazine also observed that Overture Version 4.0 has a dashboard especially designed for corporate recruiters that is user-friendly and spans the gamut from quick overviews of candidates to complete responses for each candidate with instantaneous candidate comparisons.  Frasch added, “We doubt there’s anything that does as good a job in representing the employer, while respecting both the user and the candidate at the same time.”

More information about Employee Continuum is available at the Company’s newly re-designed Web site, accessible at www.employeecontinuum.com

More about Employee Continuum

Based in Minneapolis, privately held Employee Continuum revolutionizes the sales hiring process, enabling companies to gain highly qualified, quality sales candidates, faster.  Employee Continuum's products include Overture, an on-demand software solution that uses job simulations to test skills in context and provides dashboard-style reports to rank candidates, and comprehensive job branding services that realistically portray a hiring company and job opening within the application process.  Employee Continuum's clients include market leaders in technology, health and wellness, retail and media and entertainment.
The HR industry´s premier online community and resource for Human Resource professionals: HR, human resources, HR community, human resources community, HR best practices, best practices in human resources, online communities for HR, HR articles, HR news, human resources articles, human resources news, HR events, leadership, performance management, staffing and recruitment, benefits, compensation, staffing, recruitment, workforce acquisition, human capital management, HR management, human resources management, HR metrics and measurement, organizational development, executive coaching, HR law, employment law, labor relations, hiring employees, HR outsourcing, human resources outsourcing, training and development
hr.com. human resources management resources for hr professionals. | HR menus | HR events | HR Sitemap