HR.com's Thought Leaders for May 24, 2007

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After 40 years in business, Bob Herbold saw a lot.  A lot of businesses and individuals getting themselves into trouble. It was his ability to stand back and take it all in that has enabled him to help. Bob sat down with HR.com's Karen Elmhirst recently to discuss How the Best Companies Survive the Nine Traps of Winning..



Thought Leader Interview with guest, Robert J. Herbold:  How the Best Companies Survive the Nine Traps of Winning

Robert J. Herbold, former COO of Microsoft, is now the Managing Director of the Herbold Group, a consulting business focused on profitability, strategic and operational issues.  He serves on the Boards of Directors of Agilent Technologies, Indachin Ltd., Hong Kong and First Mutual Bank.  In 2001, he was appointed by President Bush to the President's Council of Advisers on Science and Technology, and he currently chairs the Education Subcommittee of the council.  Bob joined Microsoft in 1994 as an executive VP and Chief Operating Officer, retiring in 2001.  During his tenure he was responsible for finance, corporate marketing, market research, manufacturing and distribution, information systems, HR and public relations.  During his seven years as COO, Microsoft experienced a four-fold increase in revenue and a seven-fold increase in profits.

Prior to joining Microsoft, Bob spent 26 years at Proctor and Gamble.  In his last five years he served as a Senior VP of advertising and information services.  His experiences at Microsoft and P&G were the basis of an article he authored in the January 2002 issue of the Harvard Business review, titled Inside Microsoft: Talent in Discipline and Creativity.  He is also author of The Fiefdom Syndrome - The Turf  Battles that Undermine Careers and Companies and How to Overcome Them.  Very recently Bob launched his second book called Seduced by Success - How the Best Companies Survive the Nine Traps of Winning. 


KE: You've experienced a lot of success working with two of the world's greatest companies.  What caused you to put your energy into writing this work?

BH:  I saw a lot during my 40 years in business.  It's amazing how companies, organizations and individuals constantly get themselves into trouble.  Stepping back and asking, "What's going on here?" caused me to get interested.

KE:  Sir Martin Sorrel, CEO of WPP Group PLC, said, "This book rings painfully true."  What is painful about this topic?

BH:  Success is a huge business vulnerability. Human beings are frustrating entities and they cannot cope with praise.  They lose their sense of urgency and that is the core issue in this book.  That's what's painful.  People seldom recognize that success comes with the gigantic risk of vulnerability.

KE:  Thinking back to Jim Collins and Jerry Porras's books Good to Great and Built to Last, some of the companies profiled as success stories are no longer doing well.  In your view, were they seduced by their own success?.

BH:  Yes.  Boeing, Ford, IBM and Motorola are examples of how incredibly successful companies end up with these kinds of problems.  I go into each one in depth in my book.

KE:  One of the companies you profile in your book is Kodak. Tell us their story.


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Karen Elmhirst, Co-host, Thought Leaders Live

Karen Elmhirst is always on the lookout for research and best practices in the areas of leadership, leadership development and organizational learning. Karen writes articles and interviews thought leaders in order to provide you with the information and resources you need to help you build great organizations. Karen is also an executive coach, working with leaders to help them identify their personal definitions of success and to live lives that support those intentions.

Karen has had experience in a wide range of industries and has held senior level positions in both marketing and sales. Karen has also been active as a writer, trainer, facilitator and communication coach. Her articles have appeared in the IHRIM Journal and Leadership Excellence as well as on HR.com. Karen graduated with Hons. Bachelor of Commerce degree from U.B.C in Vancouver, Canada. She completed her coaching training at The Coaches Training Institute.
   

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June 4, 2007 1:00 - 2:00 p.m. ET

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