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How Small Businesses Compete with Big Business for the Best Hires

How Small Businesses Compete with Big Business for the Best Hires
September 28, 2011 at 11:00 - 12:00 PM ET
Ben Baldwin, Co-Founder(
Hiring is broken: turnover and retention are largely the same as they were 30 years ago, despite hundreds of billions of dollars spent on hiring technologies. Job boards and applicant tracking systems have made it easier and less expensive to get more candidates more efficiently, but roughly half of all hiring decisions are still mistakes.

Average employee tenure has been dropping like a stone and employee turnover rates continue relatively unchanged. Hiring mistakes are so accepted that “money-back guarantees” have become table stakes for any recruiter.

In particular, for small businesses, hiring is a make-or-break decision. Competition for top performers is a high stakes game, while hiring mistakes can sink a company’s profitability and reputation. There is a “war for talent”, as McKinsey famously declared over 10 years ago.

Successful technology startups have redefined the war for talent, forced to compete with much larger Fortune 500 incumbents by inventing new techniques for finding and hiring top employees.

My session will describe some of the beliefs and techniques that the best small businesses use to compete with big business for hires.

The techniques I’ll cover are not only useful for owners and hiring managers of small businesses, they are also great ways for Fortune 500 recruiters to learn how to compete with startups for top hires. Beat them at their own game!

I’m Ben Baldwin, Co-Founder of CareerXact and ClearFit (one of IDC's 2011 Top 10 Cloud Companies to Watch). I’ve spent the last 12 years founding and growing two recruitment software businesses with over 2,000 Fortune 500 and small business clients across 4 continents. I’m a patent holder and board member of the Entrepreneurs’ Organization (EO/YEO).
Who Should Participate
This session is for entrepreneurs, business owners, and hiring managers of both small and large businesses. It is also suitable for HR and recruitment professionals who have influence over change in their company’s recruitment processes.
What You Will Learn
In this session, you will learn: 1) Common hiring mistakes that can be avoided when hiring top talent. 2) How to find and attract top performers to your company’s job(s). 3) How to predict who will succeed at your job: who to focus on amongst your hundreds (or thousands) of other potential applicants. 4) How to close top prospects on your job opportunities without paying them more or offering them more benefits.
Recommended Resources
How to Hire Blog: How to Hire for Customer Service: How to Make a Successful Sales Hire: Sample Job Interview Questions: The War for Talent book:
Staffing and Recruitment
Screening, Assessment and Testing
Staffing Technology
Employment Applications
Job Analysis, Evaluation and Grading
Talent Management and Development (SME)
ATS - Applicant Tracking System - Applications/Resume/Profile/IVR
Job Descriptions
Innovations in Testing
Test Validation
Behavioral Based Testing
Cognitive Ability Testing
Personality Testing
Test Development
Technology Based Assessment Systems
Structured Interviews
Person-Job Fit
Automated Qualifications Screening
Quality of Hire
Online Staffing and Sourcing
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Ben Baldwin

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