Sales Effectiveness Best Practices: How to Optimize Your Front Line to Grow Your Bottom Line

In late 2011, Aberdeen surveyed approximately 300 organizations to learn about their sales performance management practices. In the study, Aberdeen found a strong correlation between Sales Performance Management System usage and best-in-class organizations achieving higher sales margins and increased management visibility.

Learn how Best-In-Class firms utilize Sales Effectiveness solutions to provide a combination of team collaboration, employee engagement and proven human capital management protocols to incent, reward, coach and develop their sales reps and leaders.

Attend this pre-recorded webcast and take the first step to equipping your sales team to win at each stage of the deal cycle, every time. Hear how best –in-class organizations are adopting sales performance management practices and compensation strategies to deliver superior results around hitting quota, growing average deal sizes and revenue, and shrinking the all-important sales cycle.

During this webcast you will learn how companies that have utilized Sales Effectiveness solutions have outperformed non-users across key areas such as:

•       83% of sales reps achieved annual quota in the last measured year; compared to 22% among laggard companies
•       23.1% average year-over-year growth in corporate revenue; compared to a 5.9% average year-over-year decline in corporate revenue for laggards
•       9.7% average year-over-year improvement in average deal size; compared to a 0.4% average year-over-year decline in average deal size for laggards
•       1.4% improvement in (reduction of) sales cycle; compared to a 7.1% worsening (lengthening of) sales cycle for laggards

About CallidusCloud
CallidusCloud is the market and technology leader in sales effectiveness and cloud computing. Our customers gain a competitive advantage by maximizing sales cost efficiencies and driving improvements in sales effectiveness.

Directors, VPs and above of sales, sales operations, compensation, and finance

Learn how companies that utilize Sales Effectiveness solutions have outperformed non-users across key areas such as: • 83% of sales reps achieved annual quota in the last measured year; compared to 22% among laggard companies • 23.1% average year-over-year growth in corporate revenue; compared to a 5.9% average year-over-year decline in corporate revenue for laggards • 9.7% average year-over-year improvement in average deal size; compared to a 0.4% average year-over-year decline in average deal size for laggards • 1.4% improvement in (reduction of) sales cycle; compared to a 7.1% worsening (lengthening of) sales cycle for laggards

Visit our website and download a complimentary copy of the Aberdeen report “Sales Performance management 2012: How the Best-in-Class Optimize the Front Line to Grow the Bottom Line.” http://www2.calliduscloud.com/2012-Aberdeen-SPM-Report.html

		Peter Ostrow Aberdeen Group View Profile