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Social Media Recruitment Strategy: Listen, Participate, Create

Topic:
Social Media Recruitment Strategy: Listen, Participate, Create
Date:
September 13, 2012 at 2:00 - 3:00 PM ET
Presenters:
Carisa Miklusak, CEO(tMedia )
webcastImgVirtual
Description
Social media has emerged as an exciting and effective channel by which to source, recruit and engage candidates at every stage of the talent acquisition process. More importantly, candidates are increasingly relying on social channels to gather information about employers and employment opportunities to make career decisions. In this interactive workshop, Carisa Miklusak (CEO at tMedia) will walk you through how to use the top social media channels to identify candidates, participate in job seeker conversations and create relevant content designed to accelerate your recruitment ROI and expand your social media footprint, while improving your employment brand. Carisa (@CarisaMiklusak) will discuss best practices and share case studies of brands currently using social media effectively. You will leave with an organizational and personal recruitment strategy that will empower your organization to increase and diversify its candidate pool, grow employment brand awareness and decrease the cost per candidate acquisition.

Key takeaways include:
• Understand your social candidate audience values
• Learn how candidates are using social media to search for jobs and make career decisions
• Create relevant content to position your company as an employer of choice
•       Discuss and learn how to build a social recruitment persona online
• Understand and incorporate the right key words into your personal and company social personas
•       Create relevant content to position yourself in the field to attract top talent
•       Identify how candidates are searching for jobs
• Discuss valuable sourcing tactics for top social channels such as Facebook, Twitter and LinkedIn
• Grasp foundational concepts in building a social recruitment strategy

Who Should Participate
Anyone involved with recruitment or employment branding.
What You Will Learn
Key takeaways include: • Understand your social candidate audience values • Learn how candidates are using social media to search for jobs and make career decisions • Create relevant content to position your company as an employer of choice • Understand and incorporate the right key words into your personal and company social personas • Discuss valuable sourcing tactics • Grasp foundational concepts in building a social recruitment strategy
Recommended Resources
http://thehiringsite.careerbuilder.com/2010/07/22/leveraging-social-media- to-recruit-top-talent/ http://www.workforce.com/article/20100203/NEWS01/302039993
Communities
Social Media And Employee Communications
Presented by
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speaker spacer
Carisa Miklusak
tMedia

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Event Sponsors
tMedia
The t in tMedia stands for transmedia: the art of telling a brand story in different ways, using several unique distribution methods.
File List
Feedback
Name Comment Rating
Image of Jessica Tornello Jessica Tornello
The Blue Book Building & Construction Network
4 / 5
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4 / 5
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5 / 5
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3 / 5
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Image of Kathleen Gillock Kathleen Gillock
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4 / 5
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5 / 5
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Image of Gary Jones Gary Jones
University Of Rochester
4 / 5
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5 / 5
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4 / 5
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4 / 5
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5 / 5
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Image of Trisha Folck Trisha Folck
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5 / 5
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5 / 5
Excellent Presentation
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5 / 5
Excellent Presentation
Image of Camille King Camille King
State Of Indiana
4 / 5
Very Good Presentation
Image of Ashley Rennie Ashley Rennie
Riata Partners Inc.
4 / 5
Very Good Presentation
Image of Jill Lafreniere Jill Lafreniere
rphrconsulting.com
5 / 5
Excellent Presentation
Image of Glenn S. Petriello, PHR Glenn S. Petriello, PHR
Brookfield Investment Management Inc.
5 / 5
Excellent Presentation
Image of Tara Klescewski Tara Klescewski
LEVI STRAUSS CO.
4 / 5
Very Good Presentation
Image of Elizabeth Whitten Elizabeth Whitten
Newfoundland Power
3 / 5
Good Presentation
Image of Chrissy Disibio Chrissy Disibio
Omnicare, Inc.
5 / 5
Excellent Presentation
Image of Ashley Halford Ashley Halford
Missouri Department Of Transportation
4 / 5
Very Good Presentation
4 / 5
Very Good Presentation
5 / 5
Excellent Presentation
3 / 5
Good Presentation
3 / 5
Good Presentation
Image of Monica Pachon Monica Pachon
Movado Group, Inc.
5 / 5
Excellent Presentation
Image of Nina Shamsi Nina Shamsi
Unemployed
5 / 5
Excellent Presentation
Image of Cindy Hicks,PHR Cindy Hicks,PHR
Sykes Enterprises Incorporated
Carisa was a great presenter- just needed more time. Had to leave to hear another presentation. 4 / 5
Very Good Presentation
Image of Maria Martinez Maria Martinez
Unemployed
5 / 5
Excellent Presentation
Image of Baruch Marmor Baruch Marmor
B.M. SQA Consulting
The webcast is overloaded. The lecturer is speaking very fast - she only wants to Speak - No dialog at all - Its somehow a business opportunity - and its not suposed to be such! ! ! 4 / 5
Very Good Presentation
Image of natasha valentine natasha valentine
Daico -- italia
thoroughly enjoyed your presentation. grazie! 5 / 5
Excellent Presentation
Image of Renee Freeman Renee Freeman
Farmers Insurance
To much time was spent on the beginning slides. I had much more interest in the slides she was unalbe to get to because she ran out of time. I would also like a larger Q&A session. 3 / 5
Good Presentation
Upbeat presentation. A bit rushed but good overall. 3 / 5
Good Presentation
Image of Molly Parsons, CPP, PHR Molly Parsons, CPP, PHR
National OilWell Varco
Very good presenter 5 / 5
Excellent Presentation

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