SIGN UP NOW!
It's FREE!

Create a Profile and Start Networking with HR Professionals
Register Now - It's Free Registration info
 
Member Content
Blogs | Questions | Files | Events | HR Groups | Members
PHR/SPHR Exam Prep Course
HRCI Recertification


  • Upcoming Events
  • Past Events
  • Public Events
Advertise Here

Leveraging Social Media to Enhance Company Culture

Topic:
Leveraging Social Media to Enhance Company Culture
Date:
March 4, 2013 at 2:00 - 3:00 PM ET
Presenters:
Carisa Miklusak, CEO(tMedia )
webcastImgVirtual
Description
Social media has emerged as an exciting and effective channel by which to source, recruit and engage candidates and employees at every stage of the talent acquisition and retention process. Today employees form opinions of their organization from both their own experiences, as well as the experiences of others. Current employees have real-time access to how consumers, candidates and other stakeholders feel about the organization and as a natural human reaction, they are impacted personally by these perceptions. Hence today more so than ever, there is a direct connection between recruitment and retention, and between internal employee morale and external customer perception. We call this the blurring line in the social sphere. In this interactive webinar, Carisa Miklusak (CEO at tMedia) will walk you through how to use the top social media channels to participate in employee conversations and create relevant content designed to accelerate your employees' engagement. You will leave with an organizational and personal employee engagement strategy that will empower your company to increase and diversify its engagement practices and enhance company culture. Social media has created exciting new ways to offer such engagement. The webinar will highlight how social media allows organizations to:

1. Engaging across boundaries: Social media has no respect for geographic or department boundaries. Once a conversation is started, it just as easy for any, despite their role or physical location to join. Companies are using internal, private social media networks to facilitate trans-border and department collaboration daily.

2. Providing resources: Much like the traditional intranet, social media is being used in an increasing capacity to provide internal resources to employees. It brings with it a heightened sense of engagement as it no longer broadcast internal company information but rather discusses it with the full employee population.

3. Research and development: Social media has emerged as perhaps the best tool yet to let us really learn about our employees, their goals, motivations, etc. By hosting a company-endorsed social media platform and encouraging free form discussion, we not only provide an engagement outlet for the employee, we also send a message that we care about these core personal areas, a practice proven to drive engagement. Finally, if we listen to our employees and interpret the learning into feedback, we create a continuous research and development pipeline that can be translated to offline company improvements.
Who Should Participate
Anyone with a vested interest in their organizations culture.
What You Will Learn
  • Engage across boundaries. Social media has no respect for geographic or department boundaries. Once a conversation is started, it just as easy for any, despite their role or physical location to join. Companies are using internal, private social media networks to facilitate trans-border and department collaboration daily.
  • How to provide resources to further engage employees on social channels.Much like the traditional intranet, social media is being used in an increasing capacity to provide internal resources to employees. It brings with it a heightened sense of engagement as it no longer broadcast internal company information but rather discusses it with the full employee population.
  • Learn how to leverage social media as a research and development tool. Social media has emerged as perhaps the best tool yet to let us really learn about our employees, their goals, motivations, etc. By hosting a company-endorsed social media platform and encouraging free form discussion, we not only provide an engagement outlet for the employee, we also send a message that we care about these core personal areas, a practice proven to drive engagement. Finally, if we listen to our employees and interpret the learning into feedback, we create a continuous research and development pipeline that can be translated to offline company improvements.
Recommended Resources
http://socialmediatoday.com/micah-solomon-customer-service-author-keynote-speaker/574656/micah-solomon-s-secrets-creating-great- Click here
Communities
Leadership
Career Management
Corporate Culture
Rewards and Recognition
Social Media And Employee Communications
Presented by
spacer
speaker spacer
Carisa Miklusak
tMedia

View Profile
spacer
Event Sponsors
tMedia
The t in tMedia stands for transmedia: the art of telling a brand story in different ways, using several unique distribution methods.
File List
Feedback
Name Comment Rating
Image of Judy Rogg Judy Rogg
Rand Corporation
3 / 5
Good Presentation
Image of Barbara Winer Barbara Winer
Notable Solutions
3 / 5
Good Presentation
Image of Shara Sokol Shara Sokol
s2 creative
5 / 5
Excellent Presentation
Image of Maria Rose Pollara Maria Rose Pollara
centoPERcento LLC
4 / 5
Very Good Presentation
Image of Stacey Riden, PHR Stacey Riden, PHR
Microvision Inc.
3 / 5
Good Presentation
Image of Ronda Weinmann Ronda Weinmann
Katy Trail Community Health
4 / 5
Very Good Presentation
Image of Tina Kochar Tina Kochar
HCMWorks, Inc.
4 / 5
Very Good Presentation
Image of David Taylor David Taylor
Southern Illinois University
4 / 5
Very Good Presentation
Image of Kathy Siegfried Kathy Siegfried
Northampton County Community College
4 / 5
Very Good Presentation
Image of Barbara Mower Barbara Mower
WABASH, LLC
4 / 5
Very Good Presentation
Image of Kristina Glynn Kristina Glynn
Maritz Inc
4 / 5
Very Good Presentation
Image of Courtney Lawrence Courtney Lawrence
Lockton Benefit Group
4 / 5
Very Good Presentation
Image of Adam Nitsche Adam Nitsche
Total Energy Systems, LLC
4 / 5
Very Good Presentation
Image of Sallie Kuratko Sallie Kuratko
BBVA Compass
3 / 5
Good Presentation
Image of Robbie McKeon Robbie McKeon
Bloomberg LP
4 / 5
Very Good Presentation
Image of Traci Brooks Traci Brooks
Pride Industries Services
5 / 5
Excellent Presentation
4 / 5
Very Good Presentation
Image of Peggy Packard Peggy Packard
Rachael Edinger, Attorney at Law
3 / 5
Good Presentation
Image of Sharyll Tighe Sharyll Tighe
Unemployed
5 / 5
Excellent Presentation
Image of Paula Haubrich Paula Haubrich
Kindersley and District Co-op
5 / 5
Excellent Presentation
Image of Mike Hammer Mike Hammer
Independent Consultant
3 / 5
Good Presentation
Image of Kathy Herndon, GPHR Kathy Herndon, GPHR
Kimball International Inc
3 / 5
Good Presentation
Image of Kristen Madzarac Kristen Madzarac
Apollo Professional Solutions, Inc
3 / 5
Good Presentation
Image of Lori Fitzgerald, CHRP Lori Fitzgerald, CHRP
Hrg Human Resources Group
3 / 5
Good Presentation
5 / 5
Excellent Presentation
Image of Christy Coluccio, PHR Christy Coluccio, PHR
Bentley Systems Incorporated
4 / 5
Very Good Presentation
Image of Shirley Craig Shirley Craig
Illinois State University
3 / 5
Good Presentation
Image of LYNN JOHNSON LYNN JOHNSON
Village Of Westmont
4 / 5
Very Good Presentation
5 / 5
Excellent Presentation
Image of Ann Lewis Ann Lewis
NBCUniversal, Inc.
3 / 5
Good Presentation
Image of Donna Licowsky Donna Licowsky
University Of Toronto
5 / 5
Excellent Presentation
Image of Elizabeth Gage Elizabeth Gage
American Red Cross
4 / 5
Very Good Presentation
4 / 5
Very Good Presentation
Image of Cassie Cooper Cassie Cooper
Scottsdale Healthcare
Content was delivered extremely fast and clarification on some of the items would have been nice to receive before the session was over. Q&A should always be included so allotting this time to future session will benefit attendees. I enjoy listening to questions it gets me thinking about things I may have not otherwise. Overall it was a good presentation. Thank you. 4 / 5
Very Good Presentation
Image of Monique Popp Monique Popp
Yamaha Motor Corporation, USA
Had to log out and back in due to technical difficulties. It was ok once I logged in again. I want to ensure I receive credit for attending. 3 / 5
Good Presentation
Image of Richard Baer Richard Baer
MSC Industrial Direct Co., Inc.
I think that Carisa covered a lot of information in a short period of time. The webinar could have been done in 2 parts: 1.Understanding the impact of social media nad 2. How to use social media in your company. Thank you 4 / 5
Very Good Presentation
Image of Kris Jensen Kris Jensen
Merchants Bonding Company
It was extremely difficult to hear and so she may have had good content but you couldn't strain long enough to hear it. Might want more information but not over this connection with poor audio.
Image of Ronnie Witcher Ronnie Witcher
Career Vision Coaching
Speaker: The presentation was packed with great information. It may be me but the information was given very quickly. I would have liked if the speaker could have varied the speed of the presentation in certain areas. 4 / 5
Very Good Presentation
Image of Tova Vance Tova Vance
Tova Vance LLC
Thank you for an engaging convincing and highly relevant presentation! 5 / 5
Excellent Presentation
Image of Toni Berger Toni Berger
Dale Berger CPA
The audio was not the greatest during this webcast and the slides didn't do a good job of recapping what was being presented so I felt like I missed alot of information. 2 / 5
Poor Presentation
Image of Dave Watt Dave Watt
Unemployed
The fact that the slides often didn't coincide with what the speaker was talking about was annoying. And the PDF of the slides isn't great on slides 20 21 and 22 since the animation from the PowerPoint doesn't show and all the text is a jumble. 3 / 5
Good Presentation
Image of Naomi Hermon Naomi Hermon
Shoalwater Bay Casino
The speakers voice faded in and out like she was moving back and further from the microphone. Also the slide show was in line with her communications. 3 / 5
Good Presentation
Image of Lily Acoba Lily Acoba
Kona Village Resort
Very informative. Mahalo nui loa 5 / 5
Excellent Presentation

Do you have any comments that you would like to share about the value of this session?

Please help others considering viewing the archive understand the value of the session. How would you rate this presentation?
Excellent        Very Good        Good        Fair        Bad       

Are you becoming an industry expert? Each One Hour Webcast on HR.com is reviewed and can qualify for an Institute for Human Resources credit. The Institute for Human Resources Certification Program provides HR Professionals with an opportunity to specialize in one vertical or domain, making them an Industry Expert. Each of HR.com’s webcasts are reviewed and evaluated against the verticals/domains criteria, and one credit hour can be applied to the appropriate vertical or domain.
For more information regarding the IHR Certification Program, please click here or visit: http://www.hr.com/en/ihr_certifications/
Did you know that each one-hour webcast is submitted to qualify for HR Certification Institute recertification credits? The archive of the webcast also qualifies recertification credits, for one (in some cases two) year(s) after the original broadcast. You can get your PHR, SPHR, GPHR and credits all without ever leaving your desk. We know how busy today's successful HR professionals are, which is why we're committed to delivering the best education to you in an easy and entertaining format. For more information about certification or recertification, please visit the HR Certification Institute homepage at www.hrci.org
"The use of this seal is not an endorsement by HR Certification Institute of the quality of the program. It means that this program has met HR Certification Institute’s criteria to be pre-approved for recertification credit."


Sitemap   |   Advertise With Us