Yahoo! HotJobs Introduces Industry's First Featured Listings Product for Recruiters

New York--June 20, 2005-–Yahoo! HotJobs (NASDAQ: YHOO) today unveiled Premium Placement, a new recruitment solution that enables recruiters’ employment listings to appear at the top of relevant job search results pages on www.hotjobs.com. This new solution, which recruiters can purchase for a flat monthly fee, is the first of its kind in the recruitment industry.

Premium Placement enables businesses to pay for placement at the top of job search results pages based on the relevancy of the job seeker’s query. The placement is based on the industry a job seeker selects (i.e. Healthcare), the keyword (i.e. Nurse) they enter, the location they choose, or a combination of these factors. Companies purchasing Premium Placement will appear in one of the two top positions on the page and may be rotated with other employer listings, based on the total number of eligible listings for a specific query. The listings also include company logos, links to company profile pages on Yahoo! HotJobs, including all relevant job listings, and direct links to company career sites.

“Recruiters are always looking for new, efficient ways to reach qualified job seekers,” said Dan Finnigan, executive vice president and general manager of Yahoo! HotJobs. “This solution gives them the option to ensure prominent display of their listings to a targeted set of job seekers.”

Autodesk was one of the first companies to test the Premium Placement product. “Autodesk has been using Yahoo! HotJobs as an integral part of its online recruitment strategy since 1998, and when we recently tested its media and targeting solutions, we were even more pleased with the results,” said Amy McKee, staffing manager of Autodesk. “Our enhanced presence on the site through Premium Placement improves our ROI and boosts our employment brand in this increasingly competitive job market.”

Expanding Recruitment Solutions

Premium Placement is the latest addition to Yahoo! HotJobs’ advertising solutions set designed to address the evolving nature of online recruiting. Other recent solutions made available to recruiters include:

o       Recruitment Media offers a wide variety of products, placements and sophisticated advertising solutions that can be customized to target qualified candidates.  

o       Diversity Center helps companies align their workforce with the changing demographics of the nation’s evolving labor force by enabling employers to promote their brand through vertical industry spotlights and various advertising units that directly link to job listings.

o       Yahoo! HotJobs Direct uses email marketing toenable recruiters tofind hard to      reach candidates, some of whom are not actively looking for jobs. 

o       Yahoo! HotJobs Local is a new local advertising solution that allows companies to distribute their job postings by geography, a rapidly increasing need for recruiters. 

Industry Leading Product Features at No Additional Cost

Yahoo! HotJobs also offers product features for job seekers and recruiters which leverage the strength and tools of the Yahoo! network. These include:

o       Inside Yahoo! brings to the market what no other offering can - a solution that presents job listings directly above relevant search engine results.

o       The newpatent pending Job Recommendation Engine identifies job seeker behavior patterns on Yahoo! HotJobs and automatically recommends a list of relevant jobs – to drive performance and improve the job search experience.

o       With Real Simple Syndication (RSS) support, job seekers can now save active Yahoo! HotJobs searches as an RSS-feed and have updated results appear daily on an RSS aggregator such as MyYahoo!.  This technology works as a personalized search engine that feeds directly into a job seeker’s Web page. 

In addition to all of these unique offerings, Yahoo! HotJobs continues to focus on the needs of recruiters and job seekers by maintaining best-in-class customer service, a Web site awarded the 2005 Webby’s People’s Choice award in the employment category, and an industry-leading sales team dedicating to finding the right solution for any business.

“I’m proud that Yahoo!’s strong tradition of innovation allows us to continue providing cost effective, fast, easy to use solutions that enable hiring managers to find the right candidate,” said Finnigan. 

About Yahoo! HotJobs
As a leader in the online recruiting industry, Yahoo! HotJobs (www.hotjobs.com) has revolutionized the way people manage their careers and the way companies hire talent. Yahoo! HotJobs' tools and advice put job seekers in control of their careers and make it easier and more cost-effective for employers and staffing firms to find qualified candidates. In addition to its popular consumer job board, Yahoo! HotJobs provides employers, recruiters and staffing agencies with progressive recruiting solutions and hiring management software.