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Discover the Power of Kaizen

Date: December 19 2012

Businesses today love the idea of revolutionary, immediate change. However, major “disruptive” efforts often fail because radical change sets off alarms in the brain, which in turn, affects the ability to think clearly and creatively.
There is, however, a more effective path to change. Change that is lasting and powerful. Change that begins with one small step . . .
It’s The Spirit of Kaizen—a proven system for implementing small, incremental steps that can have a big impact in reaching goals. This step-by-step guide from renowned psychologist and consultant Dr. Robert Maurer shows readers how to:
  • Lower costs—by offering little rewards
  • Raise quality—by reducing mistakes
  • Manage difficult people— one step at a time
  • Boost morale and productivity— in five minutes a day
  • Implement big ideas—through small but steady actions
  • Sell more—in less time
Filled with practical tips and ready-to-use tools for managers, innovators, and entrepreneurs, The Spirit of Kaizen is the essential handbook for a changing world. Readers will learn how to think outside the suggestion box, remove mental blindfolds, manage stress with one-minute exercises, and handle rising health-care costs. They will also discover the “small step” secrets for dealing with all kinds of people, from tough bosses and listless workers to stubborn clients and fussy customers.
These simple but powerful techniques can be applied to almost any workplace situation, especially for those who are trying to navigate the stormy waters of radical change, high-pressure deadlines, cut throat competition. These are the same methods of small, continual improvement that have been tested by the largest companies, such as Boeing, Toyota, and the U.S. Navy.
No matter how big the obstacle or how big the dream, The Spirit of Kaizen has a small-step solution to help readers succeed.

About the Author:
Robert Maurer, Ph.D., is on the faculty of the UCLA and University of Washington Schools of Medicine. He is also the Director of Science of Excellence, a consulting firm that translates evidence-based psychology into practical strategies for success.

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