Best Western International Renews Hospitality Leadership Development Partnership with eCornell
By: Date: April 3 2012
ITHACA, NEW YORK, April 3, 2012 -- Best Western International, the WORLD'S BIGGEST HOTEL FAMILY®, with more than 4,200 independently-owned and operated properties in 100 countries and territories worldwide, has extended its professional development contract with eCornell for another year. eCornell is entering its third year of providing online professional development programs for Best Western's globally dispersed workforce.
"eCornell has been and continues to be an important part of our learning & development portfolio of resources for Best Western associates around the world," said Michael E. Nalley, senior manager, education and training services for Best Western International. "We continue to receive tremendously positive feedback from participants in eCornell's programs whether here in North America or from our international affiliates."
All of eCornell's online programs are authored and facilitated in partnership with faculty from Cornell University at the globally recognized and top-ranked School of Hotel Administration, School of Industrial & Labor Relations and Johnson Graduate School of Management.
"We partner with eCornell to deliver world-class training that helps Best Western best serve our owner-operators and members," said Michael Morton, vice president of member services for Best Western International. "Certificate programs such as Management Essentials, Hotel Revenue Management, Executive Leadership, Hospitality Management and Financial Management for Non-Financial Managers are just some of the many eCornell online programs leveraged by Best Western to help improve guest satisfaction, property performance and develop business acumen across our staff."
"We are thrilled to continue our partnership with a globally recognized hospitality brand like Best Western International and to be an important part of the company's commitment to develop their employees worldwide," said Tom Abogabal, Vice President Global Sales for eCornell. "Most importantly, we strive to provide learning opportunities that will continue to result in performance improvement for Best Western's supervisors, managers and GMs across the world so they can deliver business impact."
eCornell's unique approach to e-learning combines the most effective elements of an Ivy League classroom with the flexibility of an online learning environment. eCornell courses—while self-paced and 100% online—are "instructor-facilitated" to help guide online cohorts of 20 to 30 participants through challenging, real-world exercises with practical application on the job. Built-in collaboration features enable learners to share experiences, best practices and discuss on-the-job application attempts while immersed in learning that fosters collaboration, interaction and networking amongst the cohort.
eCornell, a wholly-owned subsidiary of Cornell University, provides many of the world's leading organizations with online professional and executive development in the areas of leadership and management, human resources, financial management, healthcare, marketing and hospitality management. eCornell's proven course development model and asynchronous instructor-led course delivery provide for engaging, rigorous and interactive learning. The company has delivered online courses to more than 50,000 students in over 200 countries. For more information visit www.ecornell.com/enterprise (enterprise buyers) or www.ecornell.com (small groups and individual students).
About Best Western International
Best Western International, Inc., headquartered in Phoenix, Arizona, is a privately held hotel brand made up of more than 4,200* BEST WESTERN®, BEST WESTERN PLUS® and BEST WESTERN PREMIER® hotels in more than 100* countries and territories worldwide. Now celebrating 66 years of hospitality, Best Western welcomes hundreds of thousands of guests nightly. Best Western provides its hoteliers with global operational, sales, marketing and promotional support, and online and mobile booking capabilities. More than 13 million travelers are members of the brand's award-winning loyalty program Best Western Rewards®, one of the few programs in which members earn points that never expire and can redeem at any Best Western hotel worldwide. The brand's partnerships with AAA/CAA, racecar driver Michael Waltrip, and Harley-Davidson® provide travelers with exciting ways to interact with the brand. Best Western in 2011 was named AAA's and CAA's Hotel Partner of the Year and bestwestern.com was named the 2011 Compuware Best of the Web Gold award winner. For more information or to make a reservation, please visit www.bestwestern.com.
* Numbers are approximate and can fluctuate.
History of Hospitality Excellence
Best Western was founded in 1946 by M.K. Guertin, a California-based hotelier with 23 years of experience in the lodging industry. Best Western International began as an informal referral system among member hotels. By 1963, Best Western was the largest chain in the industry, with 699 member hotels and 35,201 rooms. In 1964, when Canadian hotel owners joined the system, Best Western took the first step toward global expansion. Best Western entered Mexico, Australia and New Zealand in 1976, further establishing its international presence.