With 85% of American adults
now owning a cell phone of some kind, mobile isn’t a trend HR professionals can afford to ignore any longer. Despite the widespread use of mobile devices by job seekers, nearly 90 percent of Fortune 500 companies
still don’t have a mobile optimized career site.
So what do HR professionals need to know when it comes to mobile in 2013? Several experts weighed in below:
Mobile Recruiting Will Become A Hiring Essential in 2013
The year 2013 might be just getting underway, but it’s clear mobile recruiting will become a much bigger part of finding the right candidates. Job seekers are using their phones to find great jobs and apply with ease. Now they can even perform a video interview straight from their mobile device! So it makes sense that companies that embrace mobile recruiting will be pulling in the top talent they need.
-- Josh Tolan, Spark Hire
More Job Seekers Submitting Materials On-The-Go
Mobile is another access point to the Internet, which has had a huge impact on recruiting to date. It is likely that the frequency of Internet-based job searching will increase, and job seekers will increasingly be able to find jobs on the go. Unfortunately, this could mean that the quality of writing in their applications will decrease until they get the hang of submitting cover letters and resumes from their mobile devices.
-- Brad Hoover, Grammarly
Innovate Hiring Processes To Keep Up With Mobile Demands
Simply Hired’s 2013 Mobile Recruiting Outlook reports that over 70% of active job seekers are using their mobile phones to find jobs. The mobile phenomenon will require companies to go beyond just building mobile friendly career sites, but also to create mobile friendly application processes.
-- Tresha Moreland, HR C-Suite
The Mobile Workplace Today: The Potential For Happy Employees
Only a hardheaded pundit would deny that the future will hold more home-offices, smartphones, instant messaging, and teleconferencing. For proponents of social HR, the new mobile workforce represents an opportunity to offer flexible lifestyles to employees, leading to happier workers and higher retention rates. Employees welcome the option; HR departments must take steps to ensure a cohesive company regardless of whether employees are interacting one-on-one in an office setting. It’s vital to develop strategic plans that include tactics and logistics that keep teams focused on company objectives, while still offering opportunities for interaction, recognition, and feedback.
-- Joseph Fung, TribeHR
What do you think? How will mobile change the recruiting process this year?
Heather R. Huhman is the founder and president of Come Recommended, a content marketing and digital PR consultancy for job search and human resources technologies. You can connect with Heather and Come Recommended on Twitter and Facebook.