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Topic:

Employer Branding in Stormy Times; The Leadership Imperative

	Date:	October 23, 2008 at 3:00 - 4:00 PM ET

Description

You want to hire the best candidates; candidates who fit your business model and customer-facing brand. But in today’s economy, they need a strong motivation to change jobs – or, if impacted, to land with you.

What’s your plan for addressing their informational needs? What’s your approach to the psychology of turbulent markets and unstable employment conditions? What will drive applicant flow? Why should candidates believe that you are their best choice going forward?

In this webinar, we’ll spend some time talking about how the “tried and true” aspects of employer branding must be adapted to reflect market conditions. We’ll look at a number of companies who are in the news and some who are also “in the know.”

Who Should Participate

Managers from internal communications, HR, Employer Branding

Extra Learning Material

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Recommended Resources

For those of you interested in related materials, HR.Com webcasts and articles with a similar focus can be located on the HR.com site by using the search function.

What You Will Learn

Ways to understand and address candidate concerns re viability
Why leadership’s voice is so important today
How to connect your customer facing brand (and outcomes) to the employee’s role and responsibility.
How some companies are getting this right

Sponsored by

Sponsored by

Bernard Hodes Group is a leading fully integrated talent solutions provider. Hodes offers solutions that often combine multiple service offerings from the company's four core competency areas: Recruitment Marketing; Sourcing/Response Management; Hiring Process Re-Engineering; and Staffing Technology. All solutions are developed and measured within the company's Hodes 360º Approach™. Hodes is headquartered in New York, with over 80 offices and affiliates around the globe.

Presented by


		Paul Austermuehle View Profile

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Did you know that each one-hour live webcast and archives (archives after May 1, 2009 only) is submitted to qualify for HR Certification Institute recertification credits? You can get your PHR, SPHR, GPHR and credits all without ever leaving your desk. We know how busy today's successful HR professionals are, which is why we're committed to delivering the best education to you in an easy and entertaining format. For more information about certification or recertification, please visit the HR Certification Institute homepage at www.hrci.org

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